Portfolio 4 families · one single house · 2026

Fifteen products.
One single house.

P3 Consulting offers a range of sovereign software for SMEs: Fenrir (SOC and MDR), Munin (on-prem network audit), HUGIN (attack surface management), Anvil (rugged MDM), EuTalk (EU push-to-talk) and MIRA (E2EE messaging). All on-premise or EU-hosted, no lock-in, with stated prices and direct support.

Every card says the same thing: who buys, which problem they enter from, why P3, what they buy next, the real price. No "innovative solutions": numbers and logic.

[ Book Munin ] The architecture
[P3] portfolio 4 families
P3 Services
Branded house · core
03
Fenrir family
Cyber sub-brand
05
Endorsed
Sovereign products
04
Lab + spin-off
Tools & showcases
03

① P3 Services · branded house

core · annual · expansion-friendly
[ AI Consulting ]
Service · core · 12 months
Concrete AI use cases for Italian SMEs. No Big Tech jargon, no visionary slide decks: production-ready deliverables in 8-12 weeks, with a CTO or Innovation Lead as sponsor.
/servizi/ai
Who buys
SME CTO / Innovation Lead. 40-55 years old. Often with a board demanding "AI" without knowing what.
Entry point
"We need to do AI but we don't know what, how, or who to start with."
Why P3
Concrete use cases, no jargon. €8k AI audit, no Copilot reselling.
What they buy next
Process Auto, P3 Dev Bridge, senior dev recruiting.
Price
Entry €15-40k
Annual €60-150k
18-month journey AI Audit→ Pilot→ Production→ Process Auto
[ Start with an audit ]
[ Cybersecurity ]
Service · core · recurring
A service↔product continuum with Fenrir. A single Italian supplier covers cyber consulting and recurring MDR. NIS2 + DORA under the same signature.
/servizi/cyber
Who buys
SME CISO / IT Director. NIS2-aware, under board pressure.
Entry point
"Board request on NIS2/DORA compliance with a looming deadline."
Why P3
Continuity with Fenrir: service and product, a single counterpart.
What they buy next
Recurring Fenrir MDR, Anvil for the fleet.
Price
Entry €8-25k
Annual €40-120k
12-month journey Munin→ Posture→ Fenrir MDR→ Anvil
[ Start with an audit ]
[ Process Auto ]
Service · recurring · operations
8,700+ n8n templates + AI orchestration. Automation of operational processes, measurable in person-hours saved. ROI in 60-90 days or the retainer isn't billed.
tasklessai.it
Who buys
COO / Operations Director. Wants to save person-hours.
Entry point
"Too much automatable manual work, but who does it in here?"
Why P3
8,700+ templates n8n + AI orchestration. Promised ROI or no invoice.
What they buy next
AI Consulting, CRM integration, maintenance retainer.
Price
Entry €5-15k
Annual €25-80k
12-18 month journey Process audit→ 3 automations→ Retainer→ AI Consulting
[ Start with an audit ]

② Fenrir family · cyber sub-brand

self-service · managed · niche
[ Fenrir SOC ]
Fenrir · self-service · public pricing
An Italian SOC for SMEs: 48h setup, public online pricing, EU-hosted, 12-month log retention. Not for the Fortune 500: built for those who pay €200-600/month and want to answer "yes" to NIS2 without calling CrowdStrike.
fenrirsoc.com
Who buys
SME IT manager, 20-100 employees, decision often with the owner.
Entry point
"I'm looking for an affordable SOC, NIS2-compliant, at SME prices."
Why P3
48h setup, public pricing, EU-hosted, direct support.
What they buy next
MDR upgrade, Munin, MIRA for board chat.
Price
€200-600/month
Annual €3-10k
18-month journey Fenrir SOC→ MDR upgrade→ Munin→ Anvil
[ Go to fenrirsoc.com ]
[ Fenrir MDR ]
Fenrir · managed · structured SMEs
24/7 detection & response with European SLA, on local hours and local holidays. When the in-house IT team is no longer enough but you don't want to pay CrowdStrike in dollars with 11pm calls.
fenrirsoc.com/mdr
Who buys
SME CISO / CFO, 100-500 employees. Often under board pressure.
Entry point
"The IT team isn't enough, I want 24/7 but not in English only."
Why P3
European SLA, SME pricing, EU retention, no Fortune 500.
What they buy next
Anvil for devices, HUGIN attack surface, predictive AI.
Price
€18-65k/year
3-year contract
24-month journey Munin→ Fenrir MDR→ Anvil→ HUGIN
[ Audit + demo ]
[ Fenrir WP MDR ]
Fenrir · WordPress niche · resellers
Cyber for Italian WordPress agencies and freelancers. Through a reseller programme: clear margins, per-site pricing, direct support. The agency resells Fenrir as "compliance" to its own client.
fenrirsoc.com/wordpress
Who buys
Web agencies, WP freelancers. Sales directors of 5-30 person agencies.
Entry point
"My clients have vulnerable WP sites, what do I offer instead of Wordfence?"
Why P3
Specific to the Italian WP ecosystem. Resellers with a 35-45% margin.
What they buy next
Full Fenrir reseller program, AI Consulting for the agency.
Price
€49-149/month/site
Volume play
Agency journey Fenrir WP MDR→ Reseller plan→ Co-sell Fenrir→ AI partnership
[ Reseller program ]
[ Fenrir WP Central ]
Fenrir · MSP console · multi-tenant
Multi-tenant MSP console to manage and secure entire WordPress fleets. Aggregated posture, CVE intelligence via Wordfence (40,000+ entries), GARM malware scanning, bulk updates and hardening templates, multi-channel notifications (Slack/Discord/Telegram/Email). Zero-config installer, per-site isolated tokens. EU on-prem backend.
fenrirsoc.com/wpcentral
Who buys
MSPs and agencies managing 30+ WordPress sites. Operations leads or technical PMs.
Entry point
"I manage dozens of WP sites and need aggregated visibility on CVEs, malware and updates — without opening each one."
Why P3
Only EU-hosted MSP panel with GARM engine built in, per-site multi-tenant isolation, bulk hardening commands.
What they buy next
Fenrir WP MDR (move to managed MDR), Fenrir MDR for non-WP endpoints.
Price
€7/site·month
Non-profit €4.20/site·month
MSP journey GARM free→ WP Central→ Fenrir WP MDR→ Fenrir MDR
[ Go to WP Central ]
[ GARM ]
Fenrir · WP malware scanner · free
Free WordPress malware scanner: pure PHP, zero shell, no Python. Installs as a plugin wherever WordPress runs — including shared hosting. Whitelist based on official WordPress.org checksums: near-zero false positives. Detects pre-existing infections; one-click quarantine, final decision always stays with the operator. It is the malware engine embedded in WP Central.
fenrirsoc.com/garm
Who buys
Anyone with WordPress sites: individual webmasters, agencies, SMEs, non-profits. Free entry point to the Fenrir ecosystem.
Entry point
"I have a WP site on shared hosting — I want to know if it's infected without SSH or heavy plugins."
Why P3
Pure PHP, runs anywhere, official WP.org checksums = near-zero false positives. Free with unlimited scans.
What they buy next
GARM Pro (€99/site·year), Fenrir WP Central, Fenrir WP MDR for continuous protection.
Price
Free
Pro €99/site·year
WordPress journey GARM free→ GARM Pro→ WP Central→ Fenrir WP MDR
[ Download GARM ]

③ Endorsed sovereign · P3 products

own products · own domains
[ MIRA ]
Endorsed · B2G/SME door
End-to-end encrypted messaging for Italian public administration, health authorities, professional firms, SME boards. EU servers, Italian app, public-sector pricing. The serious alternative to "Teams for confidential matters".
miramsg.it
Who buys
Mayors, health authorities, notary/legal firms, SME boards. 40-65 years old.
Entry point
"On Teams/WhatsApp I discuss sensitive matters and I'm not confident."
Why P3
E2EE, Italian, EU servers, public-sector pricing, vtenext experience.
What they buy next
Anvil for council devices, Fenrir MDR, EUTalk in 2027.
Price
€3-8/user/month
High LTV · loyal
24-36 month journey · B2G MIRA→ Anvil→ Fenrir MDR→ EUTalk ★
[ Go to miramsg.it ]
[ HUGIN ]
Endorsed · attack surface · sales tool
Shows what of yours is exposed on the internet. Subdomains, certificates, open ports, secrets exposed on GitHub. Instant free demo on the prospect's domain: generates leads, sells cyber.
huginasf.com
Who buys
A CISO who wants to see the external exposure of the perimeter.
Entry point
"I don't know what of mine is exposed online, and what about my suppliers?"
Why P3
Instant free demo on your domain. Entry door toward Fenrir.
What they buy next
Fenrir MDR, deep cyber audit, periodic Munin.
Price
Free → €400-1200/month
Pro plan
Funnel journey HUGIN free→ HUGIN pro→ Fenrir MDR→ Munin
[ Try the free demo ]
[ EUTalk ★ ]
Endorsed · 2027 future · strategic
EU defense-grade push-to-talk for civil protection, emergency services, multi-site SMEs. Neither US Motorola nor Chinese radios. On the 2027 roadmap, integrable with Anvil.
eutalkptt.com
Who buys
Civil protection, emergency services, SMEs with a multi-site field force.
Entry point
"Push-to-talk but neither US Motorola nor an unknown Chinese radio."
Why P3
EU defense-grade, natively integrable with Anvil MDM.
What they buy next
Anvil (full synergy), Fenrir MDR on the backend.
Price
2027: €15-80k/year
Strategic
2027 roadmap Anvil today→ EUTalk beta→ Defense bundle
[ Join the beta ]
[ Anvil MDM ]
Endorsed · rugged · industrial
MDM specialised for rugged industrial Android devices: 50-500 endpoints, industrial or logistics IT manager, public-sector field force. Bundle with Hammer for complete fleet management.
anvilmdm.com
Who buys
Industrial/logistics IT managers, public-sector field forces.
Entry point
"50-500 industrial Android devices to manage, US MDM won't do."
Why P3
Rugged-specialised, Hammer bundle, per-device pricing.
What they buy next
Fenrir MDR for endpoint security, integrated EUTalk.
Price
€4-12/device/month
Volume
18-month journey Anvil pilot→ Fleet rollout→ Fenrir MDR→ EUTalk ★
[ Demo + pilot ]

④ Lab + spin-off · tools & showcases

funnel · talent magnet · reputational brand
[ Munin ]
Lab · main entry door · universal
Network audit in 7 days, on-prem, with an archivable deliverable. Those who don't yet know what to buy enter here. 85% of structured clients start with Munin. A universal connector into the whole portfolio.
munin-network.com
Who buys
Those who don't yet know what to buy. Universal entry.
Entry point
"I want a snapshot of my posture, before I choose."
Why P3
On-prem, no invasive scans, an archivable report that's yours.
What they buy next
Anything in the portfolio. 85% of structured clients start here.
Price
Entry €2.5-6k
Strategic ROI
Main funnel Munin→ Recommendation→ Any product
[ Book an audit ]
[ P3 Dev Bridge ]
Lab · talent magnet · WordPress dev
A plugin that brings AI into WordPress development: manage content, SEO, media and configurations in natural language, via MCP. For agencies and devs automating WordPress without vendor lock-in. Builds reputation, attracts talent, enables AI Consulting.
/lab/dev-bridge
Who buys
CTOs / senior devs. They often don't buy: they use.
Entry point
"I want to automate WordPress with AI, but done right."
Why P3
A WordPress AI plugin via MCP. Reputation, no vendor lock-in.
What they buy next
Full AI Consulting, talent referrals, partnership.
Price
Free / freemium
Reputational funnel
Advocacy journey P3 Dev Bridge→ Blog→ Talk→ AI Consulting
[ Print3D AI ✦ ]
Spin-off · consumer showcase · branding
AI-driven 3D printing for slicing and optimisation. A €22B market growing +18%. For P3 it's the public showcase of AI: makers, schools, fablabs, a few euros and many installs.
print3d.p3consulting.tech
Who buys
Makers, schools, fablabs, AI-curious hobbyists.
Entry point
"AI 3D printing for slicing/optimisation, where do I try it?"
Why P3
A €22B +18% market. P3's public AI showcase, consumer SEO.
What they buy next
Nothing directly. Generates SEO + visibility for the core.
Price
Freemium → €9-19/month
Branding play
Function: branding Consumer SEO→ Brand awareness→ Structured leads
[ Go to print3d ]
↗ The common thread How a client grows

You enter through one door.
You find yourself in a house.

Every product is an entrance. Over the first 12-24 months the client expands across the portfolio, without changing supplier. Three real paths.

B2G · MunicipalityThe mayor
MIRA→Anvil MDM→Fenrir MDR
SME · FinanceThe CFO
Munin→Fenrir SOC→Process Auto
SME · TechThe CTO
P3 Dev Bridge→AI Consulting→Process Auto
Not sure where to start?

85% of structured clients
enter through Munin.

Seven days, on-prem, an archivable deliverable. It's the door that opens everything else.

[ Book Munin ]
↗ Frequently asked questions Range · purchase · support

What people ask
before they choose.

What is the difference between Fenrir SOC and Fenrir MDR?

Fenrir SOC is the self-service tier: the client receives telemetry, alerts and dashboards but handles response internally. Fenrir MDR (Managed Detection & Response) adds a 24/7 P3 team that actively acts on incidents, with an SLA on European hours. The SOC costs €200-600/month, the MDR €18-65k/year.

Do P3 products run on-premise or require the cloud?

All core products run on-premise or on EU datacentres (Frankfurt and Amsterdam). No data transits US infrastructure: no AWS, Azure or US GCP, no sub-processors subject to the Cloud Act. The DPA signed at kickoff lists every sub-processor, all EU.

How do you start a project with P3? Where do you begin?

85% of structured clients start with Munin: a 7-day on-prem network audit that produces an objective snapshot of the security posture. The Munin report becomes the basis for choosing which products to activate. You book it by filling in the form: reply within 24 hours, slots available all year round.

What is the minimum cost to get started?

The cheapest entry point is Munin at €2,500, which includes the full audit and the archivable report. Fenrir SOC starts at €200/month. All prices are public: no "request a quote" without transparency.

How does support work after purchase?

Support is direct: the same person who designed and implemented the solution answers you, in your language, usually the same day. There are no escalation tiers or call centres: P3 is a two-person technical boutique, and continuity of contact is a structural feature, not a premium option.